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Transfer pricing
Anna Soubbotina is a Principal within the Transfer Pricing Practice, based in New York. Ms. Soubbotina guides companies through the life cycle of their controlled transactions: from international expansion to ongoing risk management and compliance, through to effective controversy resolution.
She has advised Fortune 100 public and private companies on transactions involving the transfer and use of intangible, tangible and financial assets, as well as services, balancing local regulatory requirements across over 200 jurisdictions with business needs.
In her current role as the East Coast TP Leader at CRA, Ms. Soubbotina leverages her experience working with Fortune 100 companies to guide clients through business change and disruption, such as an IPO, global supply chain expansion/contraction, market shocks, profitability and cost changes. Companies going through business transformation need to consider the cross functional implications of their transactions. Ms. Soubbotina’s advisory approach allows flexibility to customize every project and team to bridge the gap between regulatory constraints and business needs. When designing solutions during restructuring, she frequently teams with cross-functional company and external stakeholders, including law firms and tax accounting firms, to manage complex business interactions.
Prior to joining CRA, Ms. Soubbotina was with the Global Transfer Pricing practice of Deloitte Tax LLP for 13 years, leading project teams to execute transfer pricing and international tax projects, such as supply chain optimization, intangible property valuation and migration, global documentation, and uncertain tax position review. She also spent two years with Deloitte’s national office in Washington, DC developing best practices and technical advice for emerging areas in transfer pricing.